15 Essential Real Estate Tools for Agents in 2025

The real estate industry moves quickly, and agents need to make sure they have the latest technology to keep up. This can include Customer Relationship Management (CRM), transaction management, review technologies, market analysis, and sales assistance.

Here’s how you can learn about—and implement—the latest solutions in 2025, so you can get the competitive edge you’re looking for while adopting the best practices in real estate.

Must-Have Real Estate Tools for Agents

Important tech tools, such as CRM, eSignature, and email marketing, comprise a basic infrastructure for agents’ day-to-day work. Here’s a breakdown of must-have tools for real estate agents. 

1. Signaturely – Contract Management & Signatures

Signaturely is a comprehensive cloud-based software suite designed to meet the unique legal document requirements of real estate transactions. This frees agents and clients from the tediousness of paper contracting. By centralizing the creation, distribution, e-signing, tracking, and archiving in a single platform, Signaturely greatly simplifies this critical but often overlooked piece of the property sales puzzle.

Signaturely empowers you to create slick, tailored agreements in minutes using pre-made templates for the most popular types of documents used in real estate: 

• With the integrated editor, you can easily make fast adjustments to the specifics of any listing or offer scenario
• You can send your digital contracts to multiple people at once (such as tenant agreements)
• Clients can read the terms and sign when it suits them – no printing or scanning required – on any device
• Your important business documents have secure, encrypted verification, which is vital for auditing and compliance later on

Pricing: There’s a free version with up to three digital signatures per month, with tiered subscriptions. The price of paid plans starts at $20 per month for individuals and $40 per month for one user for businesses, both being billed year-round.

More Tools for Real Estate Contract Management:

• DocuSign is a leading esignature for real estate platform that offers useful real estate features like payment collection and ID verification

• Dotloop has become popular in real estate for offering access to 190+ MLS and association listing forms
• DealHub is a specialized solution focused only on optimizing contract management workflows for sales teams

2. Lone Wolf – CRM For Real Estate

Lone Wolf is an all-in-one cloud CRM platform that’s tailor-made for real estate professionals. It centralizes the agent’s operations while allowing for an agent’s unique workflows. Handling leads is facilitated by nurturing and distribution automation. You can also track all transactions, from listed to sold, in detail.

Key features of the platform include:

• AI-enabled email building
• The ability to sync contacts with existing systems
• Tools for collaboration among brokers and real estate teams

Pricing: Lone Wolf’s pricing includes monthly subscriptions and lots of options. However, you will need to contact sales to determine the pricing tiers.

More Real Estate CRM Tools:

• LionDesk is a streamlined and affordable platform, great for smaller agencies
• WiseAgent is a comprehensive solution that allows you to generate and nurture leads
• Benchmark is a great option designed for brokerages and is best for large firms

3. ConstantContact – Email & Social Media Marketing

ConstantContact, which is positioned as the command center tying all marketing together, is especially useful in a time when real estate agents find digital promotion to be increasingly complicated. The platform promises simplicity, liberating agents to focus on building client relationships instead of micromanaging their online presence.

Key features enable you to:

• Design AI-assisted marketing documents and emails
• Leverage a texting boost for greater contact engagement
• Handle your social media presence from one place

Segment your contacts via CRM

Pricing: Plans are based on a three-tiered structure, ranging from $12 to $80 monthly. New users can utilize the Free Trial process to explore features without committing.

More Digital Marketing Tools for Real Estate:

• If you have a small contact list, Mailchimp is one of the cheapest email marketing tools to use
• HubSpot is a Sales CRM with great lead nurturing of real estate contacts
• Sendinblue is famous for good delivery rates and email automation 

4. Matterport – 3D Property Listing

Matterport is a leading virtual tour platform used to create 3D digital showcases for properties. Using advanced cameras and processing technology, Matterport makes it easy for potential buyers to explore listings remotely in an incredibly realistic way.

Key features include: 

• Compatibility with various cameras, from smartphones to 3D rigs
• AI-powered processing for quick tour generation
• Dimensional floor plans and technical drawings
• Analytics on viewer engagement insights

The standout dollhouse view acts as a miniature overview of the home’s complete layout. Buyers can click through specific rooms for a first-person perspective or view the whole structure at once to understand adjacencies between spaces. 

Pricing: Matterport uses a tiered subscription model. Plans start at $9.99/month and range up to $269/month (billed annually) depending on the number of active spaces. The platform also offers a free-forever tier with one active space and up to two users. 

More 3D Real Estate Tools for Agents:

• iGuide focuses specifically on highly accurate and affordable interactive floor plans rather than full 3D tours
• Zillow 3D Home is a free built-in option for real estate agents already using Zillow as their primary listings platform, allowing basic 3D tour creation

5. CloudPano – Virtual Tour Tool

CloudPano aims to simplify spatial exploration for agents through a user-friendly SaaS platform that handles capture, processing, enhancement, and analytics, bringing 360° virtual tours to the forefront for real estate professionals.

Key features include:

• Compatibility with the majority of 360° cameras and mobile devices
• A 3D dollhouse option that shows off your floor plan
• Tours that can be put into MLS and social channels

Pricing: CloudPano has one plan that starts from $33/month (billed yearly). A free trial is available with a three-tour limit.

More Virtual Tour Tools:

• Kuula is another option focused on social sharing
• iGUIDE offers accurate floor plans

6. Curbhero – Open House Management

Curbhero is changing the real estate open house experience by implementing a seamless end-to-end system for efficient sign-in, follow-ups, advanced analytics, and CRM integration.

Key features include:

• Quick setup, using existing MLS data customized for you, so you can easily create a mobile and web app
• Custom segmentation and automated emails, ensuring personalized emails are not missed after the prospect leaves
• A searchable page on a website for potential buyers to find you, plus embedded site documents. 

Pricing: Curbhero offers a fully loaded free plan for one agent to address the pricing problems of independent professionals. Plans with more features, like syncing leads, start at $20 per month. 

More Real Estate Tools for Open Houses:

• Spacio offers tools to generate and market a listing
• Open Home Pro has a free plan that has limited offers
• Happy Open House provides customized branding and follow-up for real estate marketing efforts

Business Management Tools for Real Estate Agents

Here’s a breakdown of the right tools that enable managing, communicating, and training to help you optimize productivity and service quality.

7. Notion – Task Management & Organization

Notion is a versatile, all-in-one workspace for real estate agents where they can manage their work, documents, team, and much more through personalized databases.

Key features include: 

• Customizable databases for property management, including listings, clients, and transactions
• A process documentation tool with easy-to-understand views of key workflows 
• Document storage and collaboration
• Custom-made templates tailored for real estate operations

Notion’s flexible tool allows users to create and customize any design so they can get the product they like, which beats more rigid task management platforms like Monday.com or Asana. With strong templates, professionals can easily craft a personalized system that tracks properties, organizes customers, and sets appointment dates. The platform can also manage the general lifecycle of contracts.

Pricing: Notion pricing starts at $10 monthly per user. Free tiers are available for solo entrepreneurs.

More Task Management Tools:

• Asana offers a more structured project management approach
• Trello provides a basic visual interface
• ClickUp allows a lot of customization

8. Slack – Internal Communication

Slack offers customized channels that bring communication, files, and tasks together in one place on your devices, enabling smooth collaboration. It makes staying connected with the brokers and agents easier.

Key features enable you to: 

• Establish tailored channels for customers, listings, and initiatives
• Organize and resurface  conversations with search history
• View vital notifications from a prominent display

Pricing: Slack offers a free plan that has limited features. Paid plans start at a cost of $7.25, which is charged for every user and month per year. A 30-day free trial is available for paid plans.

More Communication Tools for Agents:

• Microsoft Teams has the best Office 365 integration
• Zoom is a top option at the enterprise level for its security features
• Google Chat is included in Google Workspace, making it affordable for up-and-coming real estate agents

9. Agently – Agent Onboarding

Agently makes onboarding easy, so agent productivity increases faster while boosting conversions. The real estate software aims to improve lead generation, follow-up, and closings.

The platform is made for a large brokerage, so it is robust, but it scales equally well if you are an independent contractor looking for more structure and customization.

Key features allow you to: 

• Build customizable onboarding checklists
• Access ready-made training content
• Give proper targets and benchmarks
• Utilize social media templates
• Get virtual coaching daily to train agents

Pricing: We don’t know Agently’s pricing as it’s not displayed on the website, so reach out to sales for pricing information.

More Real Estate Tools for Agent Management:

• BoldTrail is a personalized workspace for digital workflow automation, task management, and reporting to improve productivity
• Wise Agent has strong assistance for your lead management, nurturing sequences, and handling transactions according to the real estate process
• Real Geeks is a marketing automation platform best known for strong lead generation, digital ad, and website capabilities to generate sales

Real Estate Tools for Data & Lead Generation

Robust property intelligence, website analytics, and data enrichment empower real estate agents to demonstrate expertise that earns trust and captures buyer interest. 

10. Realtors Property Resource (RPR) – Real Estate Data

RPR is a powerful data platform for real estate professionals that licensed realtors can access. 

With RPR, you can:

• Find detailed information from public records and MLS sources for more than 190 million properties
• Generate automated valuations with its RVP System that uses the Realtor Valuation Model (RVM)
• Use reports branded with your agent as listing presentations and neighborhood data reports
• Get information on the property features, historical data, population stats, and more 
• Vombine RPR data with other real estate agent tools and platforms

Pricing: RPR is not a paid service because it is included in your annual Realtor Association dues. No additional subscription or access fees are required.

More Data Tools for Real Estate Agents:

• CoreLogic is the provider of property data and risk analytics from public and proprietary sources
• Zillow Research gets a wealth of data about home values, rents, sales, and more
• ATTOM Data Solutions offers detailed information regarding a house, e.g., tax, mortgage, foreclosure, and more
• RealtyTrac shares distressed properties’ pre-foreclosure alert and auction details

11. Clay – Data Enrichment & AI Research

Clay uses 75+ data sources and AI-driven web research to help you enrich and manage leads. Using a credit system, Clay collects rich insights on properties, owners, patterns, competitors, and more to help real estate agents hyper-target their marketing. This makes it easier to decide which leads are worth pursuing, personalize your outreach, and follow how your campaign is doing from enriched data.

Key capabilities include:

• Using Claygent, Clay’s proprietary web scraping bot, to scrape difficult-to-find information
• Automating outreach campaigns customized to each prospect’s role and interests
• Making templates for specific data enrichment requirements
• AI tools help analyze websites, PDFs, and search engine results
• Focusing on hottest leads based on ideal customer profile

Pricing: Plans start from $134/month (billed annually), while a Pro plan with 600K credits/year costs $720 per month (billed annually). The free plan gets you 1.2K Credits Per Year.

More Data Enrichment Solutions for Agents:

• Bright Data provides datasets with pre-built and custom web scraping
• CoreLogic has a 50-year history as a real estate business intelligence platform
• BatchData provides data on over 700 different features per property, updated in real time

12. SEMRush – SEO Insights

If you want to get test-based search trends or detect tech problems with your site that are burying it in a web search, SEMrush can help. Most importantly, you get analyst-backed documentation to help you drive real, measurable traffic to your site.

With SEMRush, you can:

• Accurately track keywords to see exactly what your customers are searching for in your area
• Analyze competitors to reveal how your site can benefit
• Analyze the technical elements of your website
• Get to know local keyword rankings in your area
• Analyze backlinks to discover good linking opportunities

Using SEMrush’s customizable data visualization and user-friendly dashboards, overwhelmed agents turn the analytics into a personalized visibility growth plan. But SEMrush looks at more than just keywords and links. The platform gives you tools that reveal content gaps, letting you focus on new topics, and site audit tools prevent glitches. 

Pricing: Plans include Pro ($139/month), Guru ($249/month), and Business ($499/month). Pricing tiers are available. You can also sign up for a 7-day trial of Pro and Guru.

More SEO Tools for Real Estate:

• Ahrefs is a strong tool for backlink data and content exploration and helps with on-page optimization suggestions
• Screaming Frog is a technical crawler software that suits big real estate websites
• Google Search Console is a free tool that allows you to access visibility and performance insights

Design Tools for Real Estate Agents

Easy-to-use graphics, website, and video technologies make it simple for agents to deliver polished marketing to their brands.

13. AgentFire – Website Builder

The AgentFire template helps you build a real estate agent website that will help you make a great first impression. 

Key capabilities allow you to:

• Customize your real estate website theme using drag-and-drop tools
• Update live property listings with MLS integration
• Add lead pages and magnets to enhance your lead generation activity
• Leverage data on performance and analytics for better conversion

Pricing: The monthly fee is $119, and the setup fee starts at $700. Custom plans are also available with higher setup fees. No free trial is offered currently.

More Website Builder Tools for Real Estate:

• Wix templates allow strong customization for about $17 a month
• Placester allows you to create websites effortlessly, with basic IDX for $79/month, which is perfect for novice real estate agents
• SITE123 lets you create websites in different languages and comes with AI content generation tools for $12.80 per month

14. Canva – Design Tool

Canva allows real estate agents to save hours of creating print ads and social graphics or managing photo shoots. You can use the tool to create eye-catching listing flyers, engaging email headers, effective Facebook ads, open-house signage, and other graphic design media.

With Canva, you can:

• Design your custom brand kit
• Create walkthrough videos and social media content using a video maker
• Create tools using AI for graphic designers’ inspiration

Pricing: Canva Pro monthly subscription fees are $10, which is billed as a 30-day free trial. A generous free tier is also available.

More Design Tools for Agents:

• Adobe Express lets you edit photos by using advanced features and other tools from Adobe Creative
• Visme lets you create attractive presentations in real estate using animated templates 
• Snapseed lets users customize their photos with all necessary editing tools from anywhere

15. CapCut – Video Editor

CapCut is an easy-to-use video editor. Real estate agents can create movie-like walk-throughs of properties and engaging introductions at scale. You can publish listing videos that quickly take on Hollywood-style effects. Whether you’re making an upload to YouTube or a Virtual Open House, you can easily achieve professional results with CapCut.

CapCut empowers you to:

• Personalize videos using multi-layer editing
• Make high-quality videos regardless of technical expertise
• Switch seamlessly between captions and scenes, empowered by AISave videos in 4K quality

Pricing: CapCut has a free version that’s quite capable. You can choose between the Pro monthly and yearly plans if you want advanced features. They cost from $5.99 up to $19.99 per month.

More Video Editing Tools for Real Estate:

• Adobe Premiere Rush helps in easily connecting with other apps in Adobe’s Creative range to create complete video content
• Wondershare Filmora offers a wide array of music and transition options for creating property showcase videos
• DaVinci Resolve is the go-to software for property color corrections for pros and power users

See Why Signaturely is the Top Pick for Real Estate Agents

Due to its easy functionality and useful real estate features, Signaturely is the best electronic signature software for agents. 

Signaturely has easy-to-use, powerful features like API access, collaboration tools, customized branding, and more that other, expensive eSignature solutions lack. Its easy design and real estate agent features simplify legal operations, from making real estate documents to the final signature.

Key highlights include:

• Original templates for common real estate forms
• Help for customers as they sign the deal
• Mobile signing capabilities
• Secure, legally binding eSignatures
• Support for social media & real estate websites
• Automatic messages to close deals

You can test out Signaturely’s document workflows for seven days at no cost. And when you’re ready to extend your plan, Signaturely’s user-friendly app can turn you into a pro.

FAQs About Real Estate Tools for Agents

Here are some common questions real estate agents have about top real estate tools.

Final Thoughts About Tools for Real Estate Agents

Real estate technology can help real estate agents be more productive, more organized, and offer better service when used properly. Being open-minded means that new solutions are always appearing for you to build your ideal digital toolkit.